Vet with a cat

From B to A: Driving Sustainable Change in Client Behavior

Many veterinary practitioners wish they had more A clients. Are you one of them? Join Mary Rothlisberger, ACAS, MAAA, of Trupanion and Stith Keiser, Chief Executive Officer of Blue Heron Consulting to explore the six behaviors of A, B, and C clients and learn strategies to encourage more A-client behavior—from compliance on preventatives to increased […]