by Kelli Kerwin, CVPM | Blue Heron Consulting In the modern veterinary landscape, the "Good Doctor" model—providing excellent care and assuming clients will stay—is facing a new reality. Research shows that client loyalty is beginning to fade as pet owners become more price-sensitive and digitally savvy. When we reach for the "discount" button to fill our [...]
by Jamie Hurst, RVT | Blue Heron Consulting Veterinary professionals don’t need a survey to tell them the profession is under strain — but sometimes data helps validate what many are already feeling. When the Veterinary Hospital Managers Association (VHMA) asked hospital leaders what keeps them up at night, the same concerns rose to the [...]
by Katey Keeton | Blue Heron Consulting It’s the end of the month, and you finally sit down to review your Profit & Loss statement. At first glance, things look encouraging. Revenue is strong. Expenses seem under control. The bottom line shows a profit. You feel a brief sense of relief—until you open your bank [...]
by Stith Keiser | Blue Heron Consulting This article was written for and featured in DVM360. Years ago, in college, I wanted to buy a horse, so I made the long drive from Kentucky to Wyoming to spend several days riding and roping a wide assortment. A roan quarter horse, Remington, eventually worked himself to [...]
by Stith Keiser | Blue Heron Consulting This article was written for and featured in DVM360. It's 3 in the morning, cold, dark and rainy. I'm 3 or 4 years old, sitting in the backseat of my dad's truck riding out to watch him to deliver a calf or fix a prolapsed uterus. Fast-forward a [...]
featuring Stacy Gentry and Nickolas Biermaier | Blue Heron Consulting Veterinary medicine is standing at a crossroads. Rapid innovation, shifting client expectations, and mounting workforce challenges are reshaping the landscape faster than ever before. For practices that want to remain not only relevant but resilient, the time to act is now. If you missed our [...]
featuring Stith Keiser | Blue Heron Consulting Practice culture isn’t just a buzzword—it’s the heartbeat of your hospital. When leadership styles, communication, or management systems fall behind, the impact shows up everywhere: morale dips, efficiency stalls, and profitability suffers. If you missed our live session, you’re not out of luck. You can still access our [...]
featuring Kate Crumley, DVM, MS | Blue Heron Consulting For many veterinary professionals, owning a practice is a long-held dream. But turning that dream into a sustainable, thriving business requires more than clinical excellence—it calls for strategic planning, financial foresight, and the right guidance along the way. Owning a veterinary practice is more than a [...]
featuring Sarah McFadden, DVM, MBA, CVA | Blue Heron Consulting When most practice owners think about growth, they picture adding new clients, upgrading equipment, or expanding services. But the real foundation for that growth isn’t built in the exam room—it’s built in the books. From Chaos to Clarity: Why Strong Bookkeeping Is the Backbone of [...]
featuring Sarah McFadden, DVM, MBA, CVA | Blue Heron Consulting Running a veterinary practice is about more than providing excellent medical care—it’s also about building a sustainable business. Whether you’re preparing to buy, sell, or simply want to better understand the financial health of your hospital, knowing how practice valuations work is essential. A clear [...]
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